This Cookie Policy (“Policy”) explains how Craftwander Ltd (“Company”, “we”, “our”, or “us”) uses cookies, pixels, scripts, tags, identifiers, analytics technologies, and similar storage or access technologies (“Cookies”) when users access, browse, or otherwise interact with the website located at https://craftwander.com (the “Website”).
This Policy should be read together with the Company’s Privacy Policy.
The Company uses Cookies in accordance with applicable laws and regulations, including:
- the Privacy and Electronic Communications Regulations (“PECR”);
- the UK General Data Protection Regulation (“UK GDPR”);
- the Data Protection Act 2018;
- applicable guidance issued by the Information Commissioner’s Office (“ICO”).
The Company is committed to ensuring transparency regarding the use of Cookies and providing users with meaningful control over non-essential Cookies and tracking technologies.
1. WHAT ARE COOKIES
Cookies are small text files or similar technologies stored on, accessed from, or associated with a user’s browser, device, or application when visiting or interacting with a website.
Cookies may:
- enable Website functionality;
- recognise user devices;
- store user preferences;
- facilitate navigation;
- improve Website performance;
- support Website security;
- analyse Website usage;
- measure advertising effectiveness;
- personalise content and user experience.
Cookies may be placed by the Company (“first-party Cookies”) or by third-party providers (“third-party Cookies”).
2. CATEGORIES OF COOKIES USED
2.1 Strictly Necessary Cookies
Strictly Necessary Cookies are essential for the operation, security, integrity, and accessibility of the Website.
Such Cookies may include:
- session management Cookies;
- authentication Cookies;
- security Cookies;
- consent management Cookies;
- load-balancing Cookies;
- fraud prevention technologies.
These Cookies are necessary to provide services requested by users and generally do not require consent under applicable law.
2.2 Analytics Cookies
Analytics Cookies help the Company analyse and understand how users interact with the Website.
Such technologies may collect information relating to:
- pages visited;
- time spent on pages;
- navigation behaviour;
- referral sources;
- technical performance metrics;
- user interaction patterns.
The Company may use analytics providers including Google Analytics and similar technologies.
Analytics Cookies are activated only after obtaining valid user consent where required by law.
2.3 Marketing & Advertising Cookies
Marketing and advertising Cookies may be used to:
- measure advertising performance;
- improve marketing campaigns;
- personalise advertising content;
- support remarketing activities;
- analyse user engagement with travel-related content;
- display relevant advertisements across third-party platforms.
The Company may use technologies provided by:
- Google;
- Meta/Facebook;
- Instagram;
- LinkedIn;
- advertising and analytics partners.
Marketing Cookies are activated only after obtaining valid user consent where required under PECR and UK GDPR.
2.4 Preference Cookies
Preference Cookies store information relating to user choices and preferences, including:
- language settings;
- consent preferences;
- interface customisation;
- regional settings.
3. LEGAL BASIS FOR COOKIE PROCESSING
Strictly Necessary Cookies are processed on the basis of the Company’s legitimate interests in operating, securing, maintaining, and improving the Website.
Non-essential Cookies, including analytics and marketing Cookies, are processed only where users have provided valid consent in accordance with PECR and UK GDPR requirements.
Consent obtained by the Company is intended to be:
- freely given;
- specific;
- informed;
- unambiguous;
- capable of being withdrawn at any time.
The Company does not rely on implied consent, inactivity, continued browsing, or pre-ticked consent mechanisms for non-essential Cookies.
4. COOKIE CONSENT MANAGEMENT
Upon first access to the Website, users may be presented with a Cookie consent mechanism or preference centre enabling users to:
- accept Cookies;
- reject non-essential Cookies;
- manage Cookie preferences by category.
Users may modify or withdraw Cookie preferences at any time through:
- the Website’s Cookie settings;
- browser settings;
- device privacy controls.
Withdrawal of consent shall not affect the lawfulness of processing conducted prior to withdrawal.
5. LEGAL BASIS FOR PROCESSING
The Website may permit third-party providers to place Cookies or similar technologies on user devices.
Third-party providers may include:
- analytics providers;
- advertising networks;
- social media platforms;
- CRM providers;
- hosting providers;
- cloud service providers;
- embedded content providers.
Third-party providers may independently process personal data in accordance with their own terms, privacy policies, and operational practices.
The Company does not control the processing activities of independent third-party providers.
6. INTERNATIONAL DATA TRANSFERS
Certain Cookies, analytics technologies, and advertising technologies may involve the transfer of information outside the United Kingdom and European Economic Area.
Where international transfers occur, the Company implements appropriate safeguards in accordance with applicable data protection laws.
7. COOKIE RETENTION
Cookies may remain stored on a user’s device for different periods depending on their function and configuration.
Cookies may be:
- session Cookies, which expire automatically when the browser session ends; or
- persistent Cookies, which remain stored until deleted or expired.
Retention periods may vary depending on:
- operational requirements;
- technical configuration;
- third-party provider settings;
- legal and compliance obligations.
8. MANAGING COOKIES
Users may control, restrict, or disable Cookies through:
- browser settings;
- device privacy settings;
- Cookie preference tools available on the Website.
Disabling certain Cookies may affect:
- Website functionality;
- accessibility;
- security;
- user experience;
- Website performance.
9. DATA PROTECTION RIGHTS
Where Cookie-related processing involves personal data, users may have rights under UK GDPR, including the right to:
- access personal data;
- request correction;
- request erasure;
- object to processing;
- restrict processing;
- withdraw consent;
- lodge a complaint with the Information Commissioner’s Office (“ICO”).
Further information regarding personal data processing is available in the Company’s Privacy Policy.
10. DISCLAIMER
The Company uses reasonable efforts to maintain compliance with applicable Cookie and privacy regulations.
However, the Company does not guarantee uninterrupted operation of third-party technologies, advertising systems, analytics tools, or external integrations.
Third-party providers may independently modify their technologies, Cookies, or data processing practices without notice to the Company.
11. CHANGES TO THIS POLICY
The Company reserves the right to amend, update, modify, or replace this Policy at any time.
Updated versions shall become effective upon publication on the Website unless otherwise stated.
Users are encouraged to review this Policy periodically.
12. GOVERNING LAW
This Policy shall be governed by and construed in accordance with the laws of England and Wales.
13. CONTACT DETAILS
contact@craftwander.com
WANDERCRAFT LTD
50 Princes Street, Ipswich, Suffolk, United Kingdom, IP1 1RJ
